Best Customer Satisfaction Software for Small Businesses (Free & Paid)

Customer Satisfaction Software is a tool designed to help businesses measure and improve how happy their customers are with their products or services. It includes features like surveys, feedback collection, sentiment analysis, customer ratings, and reporting tools. For small businesses, understanding customer satisfaction is crucial for growth and retaining clients in a competitive market. This software allows small businesses to gather valuable insights directly from customers, identify areas needing improvement, and track satisfaction over time. By addressing customer concerns promptly and effectively, small businesses can enhance their reputation, increase customer loyalty, and reduce churn rates. The software often provides easy-to-use interfaces and customizable templates, making it accessible for businesses with limited technical expertise. Additionally, it offers analytics to spot trends and patterns in customer feedback. Implementing customer satisfaction software helps small businesses make data-driven decisions to improve their offerings and stand out in the market. Investing in such tools can be a key factor in achieving long-term success. Now, let's explore some customer satisfaction software options available for small businesses to consider:

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List of Top Customer Satisfaction Software for Small Businesses

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Zendesk Suite

Customer Service Software to Create a Great Experience

   4.4

 (2 Reviews)

Zendesk Suite is a customer service software that streamlines interactions between businesses and their customers. It offers a unified interface for managing customer support across multiple channels like email, chat, phone, and social media. The suite includes ticketing system features for efficient issue tracking and resolution. Key functionalities also encompass a knowledge base for self-servic... Read more about Zendesk Suite

Free Trial

Available

Pricing Type

$55 Per month

Location

United States

Microsoft Clarity is a heatmap software designed to help businesses understand how users interact with their websites, providing insights into user behavior, click patterns, and engagement levels. With heatmaps, session recordings, and scroll-tracking features, Microsoft Clarity enables webmasters to visualize and analyze user activity. The platform’s analytics provide valuable information on us... Read more about Microsoft Clarity

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Microsoft Dynamics 365 Customer Voice is a customer satisfaction software designed to help businesses collect, analyze, and act on customer feedback. The platform offers tools for creating surveys, gathering customer insights, and tracking satisfaction levels across various touchpoints, including products, services, and interactions. Dynamics 365 Customer Voice integrates with other Microsoft Dyna... Read more about Microsoft Dynamics 365 Customer Voice

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

SurveyMonkey

The World’s Most Popular Free Online Survey Tool

SurveyMonkey is an online survey tool that enables users to create, send, and analyze surveys. It's designed for ease of use, allowing users to quickly create surveys with a variety of question types, including multiple choice, rating scales, and open-ended responses. SurveyMonkey offers templates and question banks to simplify survey creation. The platform also supports custom branding, enabling ... Read more about SurveyMonkey

Free Trial

Available

Pricing Type

$1550 Per month

Location

United States

HubSpot Service Hub

Customer Service Software for Small to Enterprise Businesses

HubSpot's Service Hub is an all-in-one platform that helps businesses provide exceptional customer service and support. With tools like ticketing, knowledge base, live chat, and customer feedback surveys, Service Hub enables businesses to streamline their support processes, improve customer satisfaction, and strengthen customer relationships. This user-friendly platform empowers businesses to del... Read more about HubSpot Service Hub

Free Trial

Available

Pricing Type

$800 Per month

Location

United States

Trustpilot

Experience the power of customer reviews

Trustpilot is a renowned customer review management tool that empowers businesses to build trust and transparency with their customers. Central to its functionality is the collection and display of genuine customer reviews, providing valuable insights and boosting credibility. Trustpilot excels in showcasing these reviews on company websites and social media platforms, enhancing brand reputation. ... Read more about Trustpilot

Free Trial

NA

Pricing Type

$259 Per month

Location

Denmark

Typeform

People-Friendly Forms and Surveys

Typeform is an interactive form-building tool that specializes in creating engaging and user-friendly forms, surveys, and quizzes. It stands out for its intuitive interface, allowing users to create forms that feel like a conversation. This approach helps in getting higher response rates. Typeform offers a variety of question types, from simple multiple-choice to complex logic jumps, making it ver... Read more about Typeform

Free Trial

Available

Pricing Type

$25 Per month

Location

United States

VideoAsk is a customer engagement software that helps businesses enhance communication and interaction with their customers through personalized video messages. The platform allows businesses to create interactive video-based forms, surveys, and conversations that can be used for a variety of purposes, such as lead generation, customer feedback, support, and more. VideoAsk’s intuitive interface ... Read more about VideoAsk

Free Trial

Available

Pricing Type

$24 Per month

Location

Spain

Jotform

Free Online Form Builder & Form Creator

Jotform is a versatile online form builder designed for creating and managing forms for various purposes, including registrations, surveys, and order forms. It stands out for its user-friendly drag-and-drop interface, making form creation accessible to everyone. Jotform offers a wide range of customizable templates, allowing users to quickly start with a design that suits their needs. It supports ... Read more about Jotform

Free Trial

Available

Pricing Type

$34 Per month

Location

United States

Customer Frontlines

Frontline Customer Experience Management

Qualtrics XM Customer Frontlines is a customer experience management software designed to gather and analyze customer feedback. It enables businesses to capture customer insights across multiple channels, including surveys, social media, and direct feedback. The software's key feature is its powerful analytics engine, which interprets customer data to identify trends and patterns in customer behav... Read more about Customer Frontlines

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

XM for Customer Experience is a comprehensive Customer Experience Software designed to help businesses collect and analyze customer feedback to improve their products and services. The platform offers tools for gathering feedback through surveys, reviews, and direct interactions, providing businesses with actionable insights into customer preferences and satisfaction. XM for Customer Experience fe... Read more about XM for Customer Experience

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Heyday is a cutting-edge Conversational AI Platform Software designed to enhance customer engagement, support, and satisfaction through intelligent, real-time interactions. This comprehensive platform offers a wide range of features, including natural language processing, chatbot creation, multi-channel support, and advanced analytics, ensuring that businesses can effectively manage and optimize t... Read more about Heyday

Free Trial

NA

Pricing Type

Contact Vendor

Location

Canada

Zoho CRM Plus

Unified Customer Experience Platform

Zoho CRM Plus is an integrated customer relationship management solution. It combines sales, marketing, and customer support activities in one platform. Key features include automation of routine sales processes, which saves time and enhances productivity. The tool offers advanced analytics, providing insights into customer behavior and sales trends. Email marketing integration helps in reaching o... Read more about Zoho CRM Plus

Free Trial

30 Days

Pricing Type

$2900 Per month

Location

India

Zoho Survey

Create online surveys and questionnaires for free

Zoho Survey is a versatile online survey creation tool designed to cater to various data collection needs. It offers a rich library of customizable templates and an intuitive drag-and-drop interface, making survey design both easy and efficient. Users can craft surveys with a wide range of question types, including multiple-choice, matrix, and slider options. Zoho Survey's standout feature is its ... Read more about Zoho Survey

Free Trial

7 Days

Pricing Type

$$25 Per month

Location

India

Square Feedback is a powerful customer satisfaction software that helps businesses collect, analyze, and act on customer feedback to improve their products, services, and customer experience. By providing customers with an easy-to-use platform to share their opinions, Square Feedback allows businesses to gauge customer sentiment through surveys, ratings, and reviews. The software’s customizable ... Read more about Square Feedback

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Get Satisfaction is a cutting-edge customer loyalty software designed to foster engagement and strengthen relationships between businesses and their customers. This innovative platform provides tools for creating and managing loyalty programs, enabling companies to reward customers for their purchases and interactions. With Get Satisfaction, businesses can easily track customer behavior, preferenc... Read more about Get Satisfaction

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Sprinklr is an all-encompassing social media analytics tool designed to empower brands to optimize their online engagement and marketing strategies. This powerful platform offers comprehensive insights into social media performance, enabling businesses to track key performance indicators (KPIs) across multiple channels. Sprinklr’s user-friendly interface allows for real-time monitoring of audien... Read more about Sprinklr

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

YouGov Surveys: Self-serve is an innovative polling software designed to empower organizations to gather insights and feedback from their audiences. This platform allows users to create and distribute surveys quickly and easily, ensuring that valuable data is collected to inform decision-making. With YouGov, users can customize surveys to suit their research needs, utilizing various question types... Read more about YouGov Surveys: Self-serve

Free Trial

Available

Pricing Type

$1.5 Per one-time

Location

United Kingdom

Khoros Communities

Community management software for enterprises

Khoros Communities is a robust platform designed to empower organizations in building and managing online communities effectively. With a user-friendly interface, it facilitates seamless communication and collaboration among community members. Khoros Communities supports discussion forums, blogs, and social media integration, providing a versatile space for engagement. Its moderation tools ensure ... Read more about Khoros Communities

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Hotjar

Website Heatmaps & Behavior Analytics Tools

Hotjar is an intuitive tool designed to understand online user behavior and website performance. It offers heatmaps, which visually represent where users click, move, and scroll on your site, providing insights into their interactions. Hotjar also features session recordings, showing real user journeys and experiences. This helps identify usability issues and areas for improvement. Surveys and fee... Read more about Hotjar

Free Trial

15 Days

Pricing Type

$32 Per month

Location

United States

Freshservice

Modernize your service management instantly

Freshservice is a dynamic platform designed to streamline and enhance your IT service management. It can allow you to automate tedious tasks for efficient issue resolution. It enables seamless collaboration among team members to foster a productive work environment. This platform provides a user-friendly interface so users can easily navigate and access the tool. Freshservice offers customizable f... Read more about Freshservice

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Freshdesk

Delight your customers with omnichannel support solutions that drive meaningful conversations across channels.

Freshdesk is a cloud-based customer service software offering a suite of tools to streamline support processes. It features a multi-channel ticketing system, allowing teams to manage conversations from email, chat, phone, and social media in one place. The software includes automation tools to assign tickets to the right agents and prioritize urgent issues. Freshdesk's self-service options, like k... Read more about Freshdesk

Free Trial

14 Days

Pricing Type

$15 Per month

Location

United States

monday CRM is a highly customizable customer relationship management (CRM) software designed to help businesses manage their sales processes, customer interactions, and workflows in one platform. This intuitive solution empowers teams to track leads, manage contacts, schedule follow-ups, and monitor customer interactions from initial inquiry to post-sales support. With its user-friendly interface,... Read more about monday CRM

Free Trial

Available

Pricing Type

$12 Per user

Location

Israel

QuestionPro CX

Best Customer Experience Management Software

QuestionPro CX is a software that helps businesses understand and improve customer experiences. It enables the creation of surveys to gather feedback. These surveys can be shared through email, social media, and other channels. The tool provides analysis of survey responses, highlighting key trends and areas for improvement. It also allows businesses to track customer satisfaction over time using ... Read more about QuestionPro CX

Free Trial

7 Days

Pricing Type

$99 Per month

Location

United States

NICE CXone

Leading Customer Experience (CX) AI Platform

NICE CXOne is a comprehensive cloud-based customer experience platform. It integrates various communication channels like voice, email, chat, and social media for seamless customer interactions. The platform features advanced analytics tools, providing insights into customer behavior and agent performance. NICE CXOne includes an automatic call distributor (ACD) for effective call routing and an in... Read more about NICE CXone

Free Trial

Available

Pricing Type

$135 Per month

Location

United States

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