Best Free Customer Journey Mapping Tools Software

Understanding your customers’ journey is essential for delivering exceptional experiences and driving business growth. Free customer journey mapping tools software offers businesses the ability to visualize and analyze every touchpoint their customers interact with, without any financial investment. These tools enable companies to create detailed maps that outline the customer’s path from initial awareness to final purchase and beyond, providing valuable insights into customer behavior and preferences. Utilizing customer journey mapping tools and customer journey mapping software, businesses can identify pain points, optimize processes, and enhance overall customer satisfaction. Software for customer journey mapping allows teams to collaborate effectively, ensuring that all departments are aligned in delivering a seamless experience. Additionally, user journey mapping software and user journey mapping tools help in understanding the unique needs of different customer segments, enabling personalized interactions and targeted strategies. By leveraging free customer journey mapping tools and software, organizations can make data-driven decisions that improve customer retention and loyalty. Explore our curated list of the best free solutions to start mapping your customers’ journeys today and unlock the full potential of your business.

Note: Most of the products listed in this free customer journey mapping tools software category offer free trial versions, though they have restrictions like time limits, fixed number of users, or limited features. For more options and features, compare and evaluate all-time customer journey mapping tools software to find the best fit for you.
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List of Top Free Customer Journey Mapping Tools Software

Pricing Options

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Annual Subscription

One-Time Payment

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Small Business

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Enterprise

Adobe Campaign

Go next level with your campaigns using Adobe Campaign.

Adobe Campaign is a comprehensive marketing solution designed for creating, coordinating, and delivering engaging customer experiences across various channels. Its features include email campaign management, allowing users to design and send personalized emails. There's also a multi-channel marketing feature, supporting not just email, but also SMS, direct mail, and more, ensuring a unified brand ... Read more about Adobe Campaign

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Microsoft Clarity is a heatmap software designed to help businesses understand how users interact with their websites, providing insights into user behavior, click patterns, and engagement levels. With heatmaps, session recordings, and scroll-tracking features, Microsoft Clarity enables webmasters to visualize and analyze user activity. The platform’s analytics provide valuable information on us... Read more about Microsoft Clarity

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Smartlook is an advanced heatmap software that helps businesses understand user behavior on their websites and apps through visual analytics. By tracking clicks, scrolls, and interactions, Smartlook provides insights into how users navigate digital interfaces, helping companies identify pain points and optimize user experience. Its easy-to-use platform includes features for session recording, whic... Read more about Smartlook

Free Trial

Available

Pricing Type

$0 Per month

Location

United States

Salesforce for Retail is a customer journey mapping tool designed specifically for the retail industry, helping businesses understand and optimize their customers' experiences across various touchpoints. The platform allows retailers to map out the entire customer journey, from awareness and consideration to purchase and post-purchase, providing a comprehensive view of customer interactions. Sales... Read more about Salesforce for Retail

Free Trial

Available

Pricing Type

$25 Per month

Location

United States

Foursquare Studio is a cutting-edge Geographic Information Systems (GIS) software designed to provide businesses with powerful geospatial analytics and location-based insights. With this platform, companies can map, analyze, and visualize geographic data to make more informed decisions about their operations, marketing strategies, and customer engagement. Foursquare Studio provides advanced featur... Read more about Foursquare Studio

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

XM for Customer Experience is a comprehensive Customer Experience Software designed to help businesses collect and analyze customer feedback to improve their products and services. The platform offers tools for gathering feedback through surveys, reviews, and direct interactions, providing businesses with actionable insights into customer preferences and satisfaction. XM for Customer Experience fe... Read more about XM for Customer Experience

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Zoho PageSense is an advanced heatmap software designed to help organizations analyze user behavior and optimize their websites effectively. This platform offers a userfriendly interface that enables users to visualize how visitors interact with their web pages. Zoho PageSense supports features for heatmap generation, allowing organizations to identify areas of high engagement and areas that need ... Read more about Zoho PageSense

Free Trial

Available

Pricing Type

$16 Per feautre

Location

United States

SAS Customer Intelligence 360 is an advanced campaign management software that empowers businesses to plan, execute, and optimize multi-channel marketing campaigns. With SAS Customer Intelligence 360, businesses can create highly targeted and personalized marketing campaigns across various channels, including email, social media, websites, and mobile apps. The software uses sophisticated analytics... Read more about SAS Customer Intelligence 360

Free Trial

Available

Pricing Type

$8000 Per year

Location

United States

Pingdom is a leading website monitoring software designed to ensure that websites are running smoothly and efficiently. This platform offers a suite of tools for monitoring website performance, uptime, and user experience, helping businesses maintain a strong online presence. With its user-friendly interface, Pingdom allows users to track website metrics in real time, providing insights into load ... Read more about Pingdom

Free Trial

Available

Pricing Type

$15 Per month

Location

United States

Hotjar

Website Heatmaps & Behavior Analytics Tools

Hotjar is an intuitive tool designed to understand online user behavior and website performance. It offers heatmaps, which visually represent where users click, move, and scroll on your site, providing insights into their interactions. Hotjar also features session recordings, showing real user journeys and experiences. This helps identify usability issues and areas for improvement. Surveys and fee... Read more about Hotjar

Free Trial

15 Days

Pricing Type

$32 Per month

Location

United States

Matomo

Google Analytics alternative that protects your data and your customers' privacy

Matomo is a comprehensive web analytics platform that prioritizes user privacy and data ownership. Unlike other analytics tools, Matomo offers full control over data, ensuring compliance with privacy regulations like GDPR and CCPA. Its customizable dashboard allows users to track key metrics such as website traffic, conversions, and user behavior in real-time. With features like heatmaps and sessi... Read more about Matomo

Free Trial

15 Days

Pricing Type

$1,690 Per month

Location

Afghanistan

Miro

Visual workspace for innovation where teams manage projects, design products, and build the future together.

Miro is a collaborative online platform revolutionizing visual collaboration. Think of it as a virtual whiteboard where teams can brainstorm, plan, and create together, regardless of physical location. Its intuitive interface allows easy drag-and-drop functionality, making it accessible for all team members. With a wide range of templates, you can kickstart projects or customize your own boards fo... Read more about Miro

Free Trial

Available

Pricing Type

$8 Per month

Location

United States

TCS Customer Intelligence & Insights is an advanced artificial intelligence (AI) software designed to help businesses harness the power of customer data to drive personalized marketing, enhance customer experiences, and optimize business strategies. This AI-powered platform collects and analyzes data from various touchpoints, such as websites, social media, and customer interactions, to generate a... Read more about TCS Customer Intelligence & Insights

Free Trial

Available

Pricing Type

$1 Per year

Location

India

Segment is a powerful customer data platform (CDP) that helps businesses collect, unify, and manage customer data from various touchpoints. By centralizing customer data, Segment enables businesses to create a single, cohesive view of their customers, allowing for more personalized marketing and improved customer experiences. The platform integrates with numerous data sources, such as websites, mo... Read more about Segment

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Pega Customer Decision Hub is a powerful customer engagement software designed to personalize interactions and optimize customer experiences. Leveraging AI-driven insights, the platform enables businesses to anticipate customer needs and offer relevant recommendations across channels. Pega’s real-time decisioning capabilities help brands deliver timely, contextually relevant interactions, whethe... Read more about Pega Customer Decision Hub

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Visual Paradigm is a powerful flowchart software designed to help businesses and professionals visualize processes, workflows, and systems. The platform offers a wide range of diagramming tools, including flowcharts, UML diagrams, BPMN models, and more. Visual Paradigm supports real-time collaboration, enabling teams to work together on diagrams and share insights instantly. The software’s drag-... Read more about Visual Paradigm

Free Trial

Available

Pricing Type

$35 Per month

Location

NA

Heap is an advanced data analysis software designed to empower businesses to capture, analyze, and visualize their data with ease and precision. It offers a comprehensive platform for tracking user interactions, events, and behaviors across websites and applications without the need for manual tagging. Heap’s intuitive interface allows users to create custom reports, perform cohort analyses, and... Read more about Heap

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Fullstory is a leading Customer Experience Software designed to help businesses understand and enhance user interactions on their digital platforms. It offers a comprehensive suite of tools for session replay, heatmaps, and user journey analysis, enabling organizations to identify pain points and optimize user experiences effectively. Key features include real-time analytics, error detection, and ... Read more about Fullstory

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

LogRocket

Product analytics, bug tracking, performance monitoring, and more.

LogRocket is a powerful web application monitoring and debugging tool that stands as a key asset for developers want to enhance user experience. With its session recording and error tracking capabilities, LogRocket allows teams to visualize and understand user interactions, making it easier to identify and resolve issues. This real-time insight into user sessions helps in improving software perfor... Read more about LogRocket

Free Trial

14 Days

Pricing Type

$69 Per month

Location

United States

Sprig is an innovative customer experience software designed to help businesses enhance customer engagement and satisfaction by collecting, analyzing, and acting on customer feedback. The platform offers a range of tools to capture real-time insights from surveys, polls, and interviews, providing businesses with a deeper understanding of their customers' needs and expectations. Sprig’s user-frie... Read more about Sprig

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Delighted

Collect customer feedback in minutes with Delighted

Delighted is an intuitive customer feedback tool designed to streamline the process of gathering and analyzing customer opinions. It offers versatile survey methods, including email, SMS, and web, ensuring businesses can reach their audience effectively. The platform boasts a simple setup, enabling quick deployment of tailored surveys. Key features include real-time feedback collection, which allo... Read more about Delighted

Free Trial

14 Days

Pricing Type

$17 Per month

Location

United States

Pendo

Product Experience and Digital Adoption Solutions

Pendo is a versatile software platform designed to enhance user experience and product engagement for digital products and applications. Its core functionality revolves around in-app analytics, user feedback, and guided tours. Pendo captures detailed user behavior data within apps, providing insights into how features are used and where users encounter issues. This data helps businesses optimize t... Read more about Pendo

Free Trial

NA

Pricing Type

$3500 Per year

Location

United States

ChurnIQ is a business intelligence software designed to help companies analyze customer churn and improve retention strategies. The software uses advanced analytics and machine learning to identify patterns in customer behavior, providing businesses with insights into why customers leave and how to prevent it. ChurnIQ integrates with customer data sources to offer real-time dashboards and reports,... Read more about ChurnIQ

Free Trial

Available

Pricing Type

Contact Vendor

Location

Netherlands

Canvanizer is an intuitive customer journey mapping tool designed to help businesses visualize and optimize every interaction their customers have with their brand. This user-friendly platform offers a variety of customizable templates that enable teams to create detailed journey maps, capturing each touchpoint from initial awareness to post-purchase engagement. Canvanizer facilitates collaborativ... Read more about Canvanizer

Free Trial

NA

Pricing Type

$25 Per feautre

Location

Germany

SurveySparrow

Unified CX platform to grow your brand

SurveySparrow is an online survey tool that facilitates engaging and conversational surveys. It offers a dual interface, allowing users to create both chat-like and form-like surveys, enhancing respondent experience. The platform is known for its ease of use, with drag-and-drop functionalities making survey creation simple. It features a variety of question types and customizable templates, cateri... Read more about SurveySparrow

Free Trial

14 Days

Pricing Type

Contact Vendor

Location

United States

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Frequently Asked Questions

Following are some of the main features that the majority of Free Customer Journey Mapping Tools Software offers in general:

  • Customer Journey Mapping
  • SEO Management
  • Engagement Tracking
  • Email Marketing
  • Template Management

Typically, there are some limitations to using Free Customer Journey Mapping Tools Software solutions.

For example:

  • Limited access to features.
  • Restricted user accounts.
  • Low data storage capacity.
  • Limited customization capability.
However, you can always go for budget-friendly paid versions, which may break the limit barriers..

The majority of Free Customer Journey Mapping Tools Software offers free trials for paid versions. Please note that the time period for a free trial may differ based on the software.

For example:

The majority of Free Customer Journey Mapping Tools Software or free trials do not require credit card details. Users have to provide their credit card details if they go for any paid plans.

The majority of Free Customer Journey Mapping Tools Software offers customer support to free users. However, the level of support may differ.

Absolutely! Free Customer Journey Mapping Tools Software are safe to use. They strictly adhere to regulatory compliance.